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Think BR: Accessing the Olympic pound

not have been exposed. Recent Outdoor Media Centre research has found that out of home ...

Arena Media nets global City Index account

across offline and online channels including TV, press, outdoor, display and email. Follow Nick ...

Large-scale NFC ads trial gets 3,000 people to interact

, there is a great opportunity for outdoor advertising to provide consumers with engaging and interactive ...

AMV's Paul Brazier to chair Campaign Big Awards jury

in each of the media channels. These are: digital and interactive, direct, film, outdoor, press ...

Double Standards - 'Out-of-home and mobile will be great partners'

best out of both, two outdoor specialists say....GRANT BRANFOOT SALES DIRECTOR, OUTDOOR PLUS - 2012 was predicted to be the year of the mobile ...

Things we like

. In a deal with Ocean Outdoor, live talkSPORT sports bulletins will be simultaneously displayed ...

Old El Paso readies Jubilee-themed campaign

Old El Paso, General Mills' Mexican food brand, is to launch a targeted outdoor and digital...perform a celebratory Mexican wave. A targeted outdoor campaign, which was bought with Posterscope ...

Ocean Outdoor partners with TalkSport for summer sport bulletins

TalkSport, the UTV-owned national station, and outdoor media owner Ocean Outdoor have signed a deal...Throughout the summer, Ocean Outdoor will show TalkSport-curated sports bulletins on its network ...

Media360: Outdoor's Mike Baker predicts 'visual, huge' quarter for Olympics

Mike Baker, chief executive of the Outdoor Media Centre, believes the outdoor industry can look...Speaking at the Media360 conference, the outdoor chief said the organisation was still learning ...

Media360: BA's 'pimped-up' brand campaign followed 'turbulent decade', admits brand chief

more than four million people over TV, outdoor, print and digital, and 70,000 to 80,000 people saw the ...

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