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Think BR: Accessing the Olympic pound

not have been exposed. Recent Outdoor Media Centre research has found that out of home ...

Large-scale NFC ads trial gets 3,000 people to interact

, there is a great opportunity for outdoor advertising to provide consumers with engaging and interactive ...

HP to cut 27,000 jobs in next two years

augmented reality technology that is becoming prevalent in print and outdoor advertising. The Aurasma ...

Eye releases study on neuro effects of outdoor media

imaging study to be conducted for the UK outdoor media market. Using neuroscience techniques, Eye claims ...

JCDecaux's revenue rises 6.6% boosted by UK transport division

competitors. Last week Clear Channel reported global outdoor revenues of $651.3m in Q1 2012 , up just 0.2 ...

Clear Channel Outdoor losses widen as UK billboard revenue declines

Clear Channel Outdoor's losses before income taxes widened 84.7% to $60.5m (£37.4m) in the first...According to Clear Channel Outdoor s results for the first quarter of 2012, global revenues were ...

Adwatch (April 18 ) Top 20 recall: Lynx

exceptional example of the brand getting it right from TV to augmented-reality digital outdoor. The ...

Non-food boosts retail sector after unseasonably warm March

non-food items including clothing, footwear and outdoor leisure products. Between March 2011 and March ...

Public awareness of NFC yet to take off

According to the research, by outdoor media owner Clear Channel Outdoor and Aegis Media s ...

School Reports 2012: MEC UK

3 (biggest: Wickes resigned) TV 48% Press 22% Outdoor 10 ...

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