ANALYSIS: Dotcoms go shopping offline
15 Jun 2001 | by LEITHEN FRANCIS
Zhoukan, a magazine publisher; and Fench Star and Shanghai Maya Cultural, outdoor advertising ...
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Jobs | Agency Showcase | Ad creativeONLINE PROMOTION: Campaign of the month - Guangzhou Number 1 Cigarette Factory couldn't market its product, so it did the next best thing - market its image. Woo Yee Ming reports
15 Jun 2001 | by WOO YEE MING
Name of campaign: Cocopalm Outdoor Club Client: Guangzhou Number 1 Cigarette Factory Agency ...
Heineken brings on the DJs to target dance nation
30 Apr 2001 | by WOO YEE MING
promoting the upcoming Heineken Beat event, an outdoor music festival in Beijing, and Heineken SuperClub ...
Top partners can make a big media spend look passe
31 Dec 2000 | by STOVIN HAYTER, editor in chief of Revolution US
or outdoor advertising. One good example is a deal between Sprite and Rocketcash, which ...
