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Outlets up focus on gay, lesbian travelers

15 Oct 2007 | by David Ward

Marketing , says that even the general travel press has taken notice. I always tell people not to limit ...

Retirees influence shareholders

08 Oct 2007 | by Tanya Lewis

call. Verizon s press release buried the information, but the association s releases pushed out the ...

Benoit study spurs launch of Sports Legacy Institute

08 Oct 2007 | by Marc Longpre

a New York press conference to announce the results of its tests on Benoit. Dr. Julian Bailes, a ...

New Nielsen Web site eyes young consumers

24 Sep 2007 | by Aarti Shah

include blogger relations, social media networking, viral marketing, and trade press outreach. Nielsen is ...

Hughes tackles a shaky image

23 Jul 2007 | by Ted McKenna

President Bush 1995-2000 Director of communications, Gov. George W. Bush 1984-1995 Texas press ...

Samples trump trends in teen fashion outlets

16 Jul 2007 | by David Ward

are much more sample-oriented than news-oriented, she explains. I rarely write a press release in ...

Interview: Lisa Benenson

16 Jul 2007

publication? Benenson: Be good reporters. When a press release comes in and it s clear [the writer did ...

Dell turns focus to small businesses in latest effort

12 Jul 2007 | by Aarti Shah

, she added. The key themes of the press coverage were Dell s niche in the small business market, the ...

The fast track to being taken seriously

02 Jul 2007 | by Randi Schmelzer

have to ask when you re a startup: Is the business press the best vehicle [for us]? When the answer ...

Warner books XM 'Sisters' slot

28 Jun 2007 | by David Ward

with several review copies and a press kit with a thorough bio of Frankel. The producers really liked ...

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