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From 1930s 'Brand Man' to today: the evolution of the brand manager

two press ads. We spent huge amounts of time polishing the finished article,' recalls Julie Bramham ...

Non-sponsor brands ramp up pre-Olympics sports marketing

heavyweight press campaign and unveil a digital platform, as part of a partnership with SportsAid. Under the ...

AdConnection challenges media owners to make five minute 'innovation' pitch

, trade press and via direct email to AdConnection clients. Media sales departments from IPC Media, The ...

Campaign architect and former Haymarket chief Lindsay Masters passes away

executive. Entrusted by Heseltine in the late 1960s with transforming journalism trade title Worlds Press ...

Regus calls review of its global media account

outdoor and press. The company has the strapline "work your way" and uses a range of small agencies to ...

UM London wins Statoil UK activity

as The Telegraph, The Times, the Financial Times and The Economist will also be used for press ...

All about...The Mail on Sunday

expanded into a 24-page Sport on Sunday pull-out. WHAT IT MEANS FOR ... ADVERTISERS - Press ...

Biggest Brands: Top 100 advertisers 2011

muscles in 2010 Alan Brydon, Head of trading, MPG Media Contacts : Retail wars rescue press ads ...

European Commission unconditionally approves News Corp/BSkyB merger

" the company. News International's four newspapers currently control 37% of UK national press ...

Haymarket's Rupert Heseltine on his first year in office

unofficially bandied around, according to media agencies, but during a series dominated by national press ...

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