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Teva places '09 as 'Year of Affordable Healthcare'

13 Feb 2009 | by Jaimy Lee

page , all to coincide with the press roundtable that announced the campaign in Washington. It also ...

Ogilvy to work on LiveStrong

26 Jan 2009 | by Nicole Zerillo

research, press materials, and possibly PSAs. The agency began work in early December after a ...

Shire focuses on consumers with launch of ADHD drug

24 Jul 2008 | by Jaimy Lee

2007. PR efforts kicked off with a press conference at the Savannah College of Art and Design in ...

Health Care for America opens new campaign

10 Jul 2008 | by Jaimy Lee

and Commercial Workers, planned to kick off the event July 8 with a press conference in Washington, DC ...

WS helps Genentech with FDA approval of new drug

03 Mar 2008 | by Marc Longpre

communication efforts leading up to its approval by press time. The FDA s decision was an important moment for ...

WHO touts global antismoking campaign

08 Feb 2008 | by Alexandra Bruell

in favor of the theme fresh and alive. Press materials came with a box that looks like a pack of ...

ACS taps Colette Phillips for multi-cultural program

05 Feb 2008 | by Marc Longpre

well as building relationships with the multi-ethnic press, according to Joyce Sullivan, VP of ...

Health PR must adapt to shifting target

06 Dec 2007 | by Hamilton Nolan

strong online press room, ANRs, and sponsored research. Further, the pharmaceutical industry has sunk ...

Health kick doesn't scare candy makers

24 Oct 2007 | by Irene Chang

with a million-dollar giveaway, to press events in New York to raise awareness and usher in the ...

Team Vinay's donor drives boost South Asian registry

23 Oct 2007 | by Tonya Garcia

distributed a press release to the Indo-Asian News Service. It also launched two Web sites, www.helpvinay.org ...

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