27 May 2010
| by Ben Bold
23red, which has created the new post of MD, has briefed Huxtable to expand its portfolio of public and private clients. He will work closely with managing partners Jane Asscher and Sean Kinmont. Huxtable joined CHI as an account director in 2007 and headed up its RBS account. He oversaw the ad agency ...
30 Apr 2010
and enjoyable ads, while accepting the
same from Joe Public? - A Lesbian Sold You That It will get interesting when Joe Public sees their idea go into
research. Because Unilever researches EVERYTHING. So Joe Public will get
to watch as their idea is commented upon by another six members of Joe
Public. Joe Public ...
30 Apr 2010
elsewhere and advertising revenue is
depressed, any publication that will invest in its product - high ...
on poverty in London.
This sort of thing helps to galvanise readers, while showing the
publication does ...
but
it takes a lot to make the wider public take notice - you really do have
to hit them over the head with a ...
30 Apr 2010
. The strangest this year had to be 40 Days Without Sex. The format comes
from the Netherlands. The publicity ...
23 Apr 2010
| by Claire Beale
the possibilities" left me feeling a bit
flat. The football ad is a more sedate affair. From about halfway through ...
23 Apr 2010
| by Claire Beale
the possibilities" left me feeling a bit
flat. The football ad is a more sedate affair. From about halfway through ...
16 Apr 2010
, sponsorship to public affairs, PR to promotions. And the days when our only answer was a TV campaign seem ...
a mass public-awareness programme announcing the name change from Abbey, to niche targeted campaigns ...
16 Apr 2010
| by Julian Boulding
correctly: they lead large institutional public companies, whose objective is to increase shareholder value ...
16 Apr 2010
World Cup finals, we thought it opportune that our entry into this year's publication be written by a ...
that the frantic construction and public discord that I found there were a frequent symptom of world-class sporting ...
16 Apr 2010
ingredients, it sums up everything the general public wants these days. And sure enough, in the space of five ...
, when its marketers first approached us, we told them not to advertise.
This wasn't some publicity ...