21 Nov 2008
A YouTube clip of a moonwalking bear that had 10 million hits was released by Transport for London as a road safety campaign. The viral - made by ad agency WCRS - asks watchers to count passes between a basketball team then asks if they saw the bear.
28 Feb 2003
HAMPSHIRE: Ten local authorities in Hampshire have pooled their resources to mount a PR and advertising campaign aimed at boosting turnout in May's local elections. Turnout fell as low as 14 per cent in the last local election and Winchester City District Council CEO David Cowan said: 'We hope the campaign...
01 Mar 2002
A fresh PR campaign to attract foreign students to UK universities
and colleges is to launch.
16 Nov 2001
DISABLITIES: Disabilities charity John Grooms has stepped up its PR
and advertising campaign to increase independence for disabled people. A
cinema ad detailing the campaign will be shown during performances of
Harry Potter and the Philosopher's Stone. All creative staff, including
Dom Joly...
01 Dec 2000
The Guide Dogs for the Blind Association (GDBA) has appointed a three-strong media relations team. Chris Dysons joins the GDBA as media and special projects officer, arriving from Arthritis Care where he was events manager. Advertising officer Alison Wade joins from The Gloucestershire Echo, where she...
13 Oct 2000
| by BEN BOLD
Client: The Environment Agency
29 Sep 2000
The Royal National Institute for the Blind has launched a six-month education campaign, 'Changing the way we think about Blindness'. Handled solely by the charity's in-house five-strong communications team, headed by Lynne Stockbridge, the campaign aims to change minds about sight-loss and show that...
10 Mar 2000
| by RICHARD EDWARDS
OFEX-listed company which generates income for public
sector bodies, has appointed David Petrie as head of ...
03 Mar 2000
| by REBECCA FLASS
Hi-tech specialist the Banner Corporation is launching an
integrated marketing package aimed at internet and dot.com
businesses.
09 Jul 1999
| by SIMON ELLERY
The Institute of Practitioners in Advertising (IPA) is to lose
director of media affairs John Raad, who is retiring in February after
22 years at the trade body. Raad has a key role at the IPA, representing
its members at government level and promoting the advertising industry
through lobbying and broadcast...