Healthcare: Pharmacies on the front line
19 Mar 2004
lunchtime news shows, and a range of other radio and TV interviews, admitting disappointment in the findings ...
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Jobs | Agency Showcase | Ad creativeFEATURE: The new relationships
07 Jun 2004 | by Beth Herskovits
hysterectomy. The agency will also coordinate state-by-state satellite radio and media tours. Certain HPV ...
MEDIA ROUNDUP: Health supplements are mixed bag
08 Dec 2003 | by David Ward
while much of the focus is on print, Moore says, there are plenty of opportunities on radio and local TV ...
CAMPAIGNS: AOTM hits the road to further healthy-lifestyle initiative
10 Nov 2003 | by Sherri Deatherage Green
. Hill participated in satellite and radio media tours, and briefed Reader's Digest and Oprah ...
MEDIA ROUNDUP: Pharma coverage responds to treatment changes
24 Mar 2003 | by David Ward
audience needs to know," she says. There are also some opportunities for drug coverage on radio ...
Novartis brings in agency to promote livestock vaccines
24 Feb 2003 | by Sara Calabro
four will handle media outreach to dairy, beef, and swine trade publications. Print and radio ...
Minorities targeted in new cancer awareness effort
24 Feb 2003 | by Sara Calabro
the TV, radio, and print spots to general media and healthcare reporters. Targeted outreach to ...
Edelman joins forces with Viacom on HIV AIDS education initiative
13 Jan 2003 | by ANITA CHABRIA
prevention and testing. It encompasses messaging across all Viacom properties, including TV and radio PSAs ...
Ad Council and UN turn to PR in campaign to boost AIDS awareness
16 Dec 2002 | by SARA CALABRO
to change behavior, which can take a long time." The television and radio spots, created by ad ...
MEDIA ROUNDUP: Mental health: Media's grasp of mental health is slow to develop
23 Sep 2002 | by DAVID WARD
, Bill Lichtenstein, who hosts National Public Radio's Infinite Minds , Jamie Talan of Newsday , and ...
