Corporate Rebrands: Surviving change
11 Feb 2005
and radio. However, headlines such as 'Thomson wields axe on staff and stores' (The Birmingham Post ...
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Jobs | Agency Showcase | Ad creativeConsumer - Look-a-like guests lead mall's 'royalwedding'
11 Nov 2005 | by Mary Cowlett
. Spokespeople from Windsor Royal Shopping also conducted interviews with TV and radio stations, including BBC ...
Campaign: Ministry of Fun reveals decline of grottos - Consumer
10 Dec 2004 | by Joe Lepper
director James Lovell was made available for interview for both radio and press. Measurement and ...
News Analysis: Season of aggressive promotions
10 Dec 2004
dedicated radio station while scrapping for a parking slot in the pre-Christmas crush. The station, BXFM ...
Campaign: Oasis delivers growth plan to press and staff - Financial PR
01 Oct 2004 | by Adam Hill
with the Bylgjan radio station. Results The internal communications programme at The Oasis Group is ...
Campaign: Hasbro resurrects My Little Pony brand - Consumer PR
10 Sep 2004 | by Donna Werbner
launch, along with nine TV news shows, 46 national magazines, 90 regional newspapers and 39 radio ...
News Analysis: PR stunts juggle risk with success
09 Jul 2004
the London Eye, sponsored by the airline, became stuck during its elevation. BRMB Radio, 1999 Carla ...
Campaign: Corporate PR - C&W boosts logistics service for Royal Mail
18 Jun 2004 | by Mary Cowlett
and an interview on BBC Radio 4's You and Yours. In-house evaluation showed Royal Mail and the ...
Campaign: Guerrilla stunt - Greenpeace slams Sainsbury's GM milk
18 Jun 2004 | by Donna Werbner
regional and national radio stations covered the story, along with six regional TV programmes, 50 regional ...
Campaign: Insurance stunt boosts Somerfield wines - Consumer PR
21 May 2004 | by Donna Werbner
interview eventually took place on BBC Radio Five Live by highlighting the fact that the delay gave the ...
