29 May 2012
| by Gordon MacMillan
The top 10 included a wide cross-section of brands from different sectors, with mobile brand Giffgaff in third followed by three charities: Cancer Research UK, the British Red Cross and ARKive. Cadbury, ASOS, The Ellen DeGeneres Show and the Met Office rounded out the top 10. The Social Brands 100 ...
24 May 2012
| by Sarah Shearman
Jaguar is already active in the social media space and in some recent research by iProspect revealed it to be the third most engaged-with brand in the UK on Facebook, scoring an engagement level of 12%.
The Tata-owned brand has appointed We Are Social as its first social media retained agency ...
22 May 2012
| by Andrew Fisher
recent study conducted by media research company Nielsen, which surveyed tablet users in the US, shows mobile devices serving as a second screen
The research found that 45% of respondents used social ...
17 May 2012
| by Stephany van Willigenburg, Google UK
we get there," I said. We have all done it - a bit of planning and research before choosing ...
of potential customers are looking to research, or make a similar purchase, on their mobile devices every day ...
on a mobile phone. You can also learn more about research insights and get inspired by case study ...
17 May 2012
| by Gavin Crouch, JWT London
-pack QR codes and recent research suggests that most of the scans are done at home where consumers feel ...
17 May 2012
| by James Devon, MBA
advertising annoying. In a recent piece of YouGov research, almost two-thirds of Brits (64 per cent) said ...
14 May 2012
| by Nick Batten
: "We know from research that women look to other women for fashion inspiration, and we re tapping ...
14 May 2012
| by Cathal Smyth
months of 2011 alone.
These findings are from the latest FTSE100 Social Media Index, a research ...
with corporate channels should necessitate a far closer relationship.
Our research found that many large ...
09 May 2012
| by Marketing, with Yomego
carried out research into the top 10 bestselling mobile handsets.
One of the first things ...
with Yomego's research.
There will be a number of consumer engagement campaigns this year placing social ...
in the research. Sweepstakes, most notably 'retweet to win' competitions produced significant spikes in mentions ...
08 May 2012
| by Matthew Chapman
of the app comes as Halifax attempts to innovate in the digital space following research from the Boston ...