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Jobs | Agency Showcase | Ad creative? Global research Understanding how these devices are being used, how they complement each other ... network of Havas Digital, recently compiled a piece of global research with the explicit goal of uncovering the different use cases around connected devices. The research was designed to enable marketers ...
on Reading's streets or in the Oracle shopping mall. This research found that 87% of people with NFC ... on the move." The research was made up of four parts: real-time data capture of the number of interactions; interviews with a small panel of super-users of smartphones; weekly quantitative research, and a quantitative ...
their feelings towards their mobile phone and how they felt if they lost it. This research showed that 66 per ...
used effectively by Apple. Consumers are also using mobiles to research in-store and this creates a ...
to new research....A survey by Fishburn Hedges and Echo Research shows a significant public shift towards using social media sites to speak to brands directly, stretched across all age groups. While half of 18- to 24-year-olds had gone online to ask a question, respond to, interact with, or complain about a brand, 27 ...
Harrington cites research from the Risk Advisory Group, which vets candidate credentials for employers, which ... research from employment-law specialists ELAS reveals that a third of managers admit to lying ...
on it? Yet success with smart DRTV is far from simple. As our qualitative research shows, smart DRTV ... , are core in creating effective DRTV campaigns. Results from WPN s research confirmed what we already ... responding later - people don t like making instant decisions, they want to research, consider and be a ...
of neutrality, verifiability and original research. As well as tips on transparency and how to amend entries ...
powerful in marketing? Every year, Marketing revisits this question as our journalists compile, research ...
Probert, senior director of brand marketing at BlackBerry parent Research in Motion, said the campaign ... about Research in Motion withdrawing from the consumer market were a "misunderstanding" following ...
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