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Diesel launches largest store with recession-minded initiative

. Despite a recession that is hitting retail hard, the company developed a guerilla marketing campaign...shifted our strategy to... focus on [driving] traffic into our retail stores because the majority of our ...

Tecate shifts strategy for Grand Prix sponsorship

the retail offers and activities that will take place at the event. Formulatin , the Hispanic ...

Wet n wild touts tech, value

and retail partners.

Online brokerage firm spurns 'baby talk' in new effort

retail investors at a time of distress to think they can trade with investment of time and commitment to ...

WaMu to lose 93% of PR unit

, head of regional and retail media relations. On December 1, 33 communications staffers received 60 days ...

P&G's Tide and Downy work the runway

PR team is working on intersecting promotions for Tide and Downy, the retail partnership the latest ...

Financial comms steady amid Wall Street turmoil

September 27 and last week], Tom Kelly, SVP of regional and retail media relations for JPMorgan Chase, told ...

Public sector/education: bringing science to the masses

new national retail listings and generate 2,000 unique website users To help drive product sales to ...

Entertainment industry unites in cancer telethon

. The effort's budget is undisclosed. A number of entertainment, retail, media, and cancer-awareness ...

USCorp taps Martin E. Janis & Co. for investor outreach

mining. They will also be introducing the companies to retail brokers, financial analysts, and others in ...

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