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Will foreign ownership of British brands affect their marketing? The Marketing Society Forum

MAYBE - CELIA PRONTO, MARKETING AND ECOMMERCE DIRECTOR, FORD RETAIL GROUP British brands ...

As J&J appoints a former salesman as its CEO, are sales people likely to trump marketers for the top job? The Marketing Society Forum

sales and marketing in that regard. In retail, it's usually a different structure - we don't have ...

TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations

Advertising, BMW, online retail media campaign DNA, behind the hit Microsoft Advertising, CMAX Future ...

Agencies vie for Victoria redevelopment ad task

, retail and residential development in London....well as around 11,000 square metres of retail space and a number of new caf s and restaurants. New ...

Royal Mail control of direct mail prices worries DMA

access but would be subject to rules regarding the allowed margin between the wholesale and retail prices ...

The doorstep challenge: why some brands are ditching door-to-door, yet others are embracing the opportunity

, retail and appointment-based selling,' he says. 'As we sell a wider range of energy products, we think a ...

Facebook ad prices rise as brands ramp up campaigns

of the format in Facebook campaigns decreased cost per acquisition by 32%. Retail gets the best ...

Ged Weston leaves JCDecaux

. Weston was responsible for leading JCDecaux's five product teams roadside, rail, premier, retail and ...

Viking eyes consumer appeal with relaunch

on usability. The ad campaign to promote the changes, created by retail specialist Gratterpalm ...

Power 100: 100 to 50

blogs and driving ecommerce. Cristofoli's retail experience is vast, with Sainsbury's also featuring on ...

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