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Technology: The Week in Technology

this month and will be driven by PR, targeted email marketing and direct sales promotion. It will also ...

Close-Up: The man anointed UK's ultimate ad rule-maker

organisations such as the Direct Marketing Association and the Institute of Sales Promotion might have preferred ...

IPA Effectiveness Awards 2010: Gold Award - ssential Waitrose

, outdoor/poster, PR, sales promotion, TV, website/microsite IN A NUTSHELL The new own label product range ...

IPA Effectiveness Awards 2010: Silver Award - Heinz

: Vizeum; qualitative research agency: White Tiger Media used: Interactive, PR, radio, sales promotion ...

IPA Effectiveness Awards 2010: Silver Award - T-Mobile

, magazines, mobile/apps, newspapers, online display, PR, radio, sales promotion, search, TV, viral/social ...

IPA Effectiveness Awards 2010: Bronze Award - Corsodyl

marketing, magazines, newspapers, online display, PR, sales promotion, search, TV, website/microsite IN A ...

IPA Effectiveness Awards 2010: Bronze Award - The Co-operative Food

, outdoor/poster, radio, sales promotion, TV IN A NUTSHELL This campaign educated shoppers on the brand ...

IPA Effectiveness Awards 2010: Gold Award - The Broadbent Prize - Wispa

, online display, outdoor/poster, PR, sales promotion, search, TV, viral/social media, website/microsite ...

IPA Effectiveness Awards 2010: Silver Award - Cadbury Dairy Milk

used: Ambient, cinema, interactive, magazines, newspapers, online display, outdoor/poster, PR, sales ...

IPA Effectiveness Awards 2010: Silver Award - THINK!

, online display, outdoor/poster, PR, radio, sales promotion, search, SMS mobile marketing, sponsorship, TV ...

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