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Search results for "Sales Promotion"

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Power 100: 100 to 50

17 May 2011 | by Nicola Clark

Football League sponsorship to the fore with its biggest sales promotion to date. It also continued its ...

Close-Up: Why spending heavily on advertising is the latest fashion on the high street

29 Oct 2010 | by Sara Kimberley

may have previously created their advertising in-house or been associated with sales promotion ...

Hobbs appoints Lateral Group to build marketing database

30 Nov 2009 | by Noelle McElhatton

marketing across the board, on and offline, spanning web, sales promotion, direct marketing and email." ...

Elvis picks up Wrangler pan-European integrated account

14 May 2009

, digital, sales promotion and direct marketing, as well as strategic and creative retail activation ...

Recent burst in coupon use may hurt brands in longer term

08 Oct 2008 | by Mary Cowlett

, managing director of sales promotion specialist Positive Thinking. Likewise, another level of ...

What marketers really need to know about the credit crunch

30 Sep 2008 | by Nicola Clark

with 1990. Tactical pricing and sales promotion activity may serve to draw new consumers to a brand at ...

Billington Cartmell and RMG Connect clean up at ISP Awards

25 May 2007 | by Alex Donohue

LONDON - Billington Cartmell won agency of the year at last night's Institute of Sales Promotion

BPMA appoints Glenister as first director general

18 Apr 2007 | by Alex Donohue

promotion industry, joins from 1st Incentives, the sales promotion merchandise company, which he founded in ...

The truth about private equity

03 Apr 2007 | by Jennifer Harris

probably means the budget will be allocated to sales promotion rather than brand development. This ...

News Analysis: Boosted affinity role for agencies

20 Jan 2006 | by Kim Benjamin

, says the activity has worked well as a sales promotion tool. "We will be doing more to increase our ...

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