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ANALYSIS Organizational Case Study: Alzheimer's group aims efforts at baby boomers

month. The agency search began last June with the help of MatchWorks, a New York-based agency search ...

CAMPAIGNS: Bike riders race to show importance of fighting cancer

supporters for local rides, and a nationwide search was conducted to find the core cyclists. Tour organizers ...

EDITORIAL: WPP's Pfizer assignment reveals just how far holding companies must go to please a client

Stephen Boehler, CEO of search and recruitment consultancy Mercer Island Group. "Procurement is creating a ...

Colle & McVoy joins $25m Novartis effort

for more than 11 years, but was forced to search for a new firm when parent PubliGroupe closed that ...

ACFN hires Edelman, Dittus for anti-obesity campaign

regulators around the country. The hires come after a two-and-a-half month search that involved six firms ...

Sleep associations seek PR assistance

an expansive search for a new firm - and a new director of communications - to handle all their PR...represent bedding manufacturers and their suppliers, began the search early this year, sending out ...

GE divisions near final decision for agency of record

search....any day. "It's been a fast and furious search," O'Malley said. Ogilvy is the agency of record for ...

Cardinal hires its first comms head

year for 15 consecutive years, said Rucci, and was in search of a communications head who would ...

CAMPAIGNS: Uristat goes with unique approach - Product Promotion

they can count on being clean and safe. Tactics In search of a way to reach a broad audience ...

AORN hires MS&L to convey nurses' regard for safety

and an effort to collaborate with organizations with similar interests. The agency search process ...

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