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Hertz begins search for Agency of Record

search. MMG Mardiks, a firm specializing in PR for the travel and tourism industry, has worked with ...

Rhue's direction boosts Nissan's multicultural push

part of a search for multicultural agencies. It also selected Cartel Impacto as its Hispanic AOR ...

Audi nears AOR selection

the search, but wouldn t comment further. The RFP notes that Audi will require the chosen firm to ...

Ford makes more 'Bold' moves

online, “With everything from word search to paid advertising and links on contextually relevant Web ...

Mazda's focus for car launch is online

The company this week launched a promotion with Google Earth, "The Mazda CX-7 Earth Search ...

Corporate PR pros discuss strategy at BlogOn conference

search that showed 675,000 entries containing the word McDonald's. "That got their attention very ...

Goodyear hunts for AOR as profits continue upswing

. Goodyear is using Jones Lundin Beals' Chicago office to handle its PR agency search. It's working with the ...

Mercedes hires Magnet in plan to attract new buyers

corporate communications. After a nearly seven-month search, Mercedes picked Magnet because it was ...

Fair takes auto PR world by surprise in leaving Nissan

a search firm to fill the post. Fair moved into the VP spot in February 2000 after Jason Vines ...

CAMPAIGNS: Community Relations - Ford drives home community spirit

massive search, mainly internet-conducted, produced two individuals to whom Ford gave a brand-new ...

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