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Brand barometer: Coffee shops, which one is most prominent online?

: Identified key word search strings filtered through country-specific sources of information (e.g. Google ...

Brand barometer: Fast-food chains, which one is most prominent online?

: Identified key word search strings filtered through country-specific sources of information (e.g. Google ...

Domino's Pizza calls digital and direct marketing review

2010 from its rival Papa John's, where he was the director of marketing. The search for an agency ...

From Heston Blumenthal to Keith Weed, their message is: 'take risks, or don't compete at all'

, but UK companies must search out opportunities at home and overseas to maintain their positions as ...

Bookatable.com rolls out first TV campaign

buying for the campaign. To date, Bookatable s marketing has relied on CRM, paid search, social media ...

Apple usurps Google as most valuable global brand

) despite dominance in search and the growing Android brand . IBM's brand value grew 17% to $100.8bn ( 61.4 ...

McDonald's '1955' by DDB Oslo

recollections of original customers and employees. DDB Oslo, which conducted the search in the US for the ...

Behind the IAB figures: Internet and TV benefit from recession

on budgets. The search functionality makes it really easy for people to find cars, to find house ...

Small marketing team, global remit

search consultancy The MBS Group, suggests that Burger King might come to rue its decision. She blames ...

The Year Ahead

(speaker). Ask your phone questions and get instant answers with Voice Search. Tell it to call somebody or ...

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