02 Apr 2012
| by Sarah Shearman
Skype is embarking on its largest consumer marketing push to date, with a $12m (£7.5m) global..., director of global marketing at Skype, told Marketing that the campaign, created by Pereira O Dell, aimed ...
16 Feb 2012
| by Sarah Shearman
Microsoft has started to sell ads on Skype's mobile app for the first time in the UK as it ramps up...Lloyds TSB is the first advertiser to roll out a campaign on Skype with a campaign for its mobile ...
10 Oct 2011
| by Daniel Farey-Jones
video-calling service Skype....chief executive Steve Ballmer said: "Skype is a phenomenal service that is loved by millions of people ...
20 Jul 2011
| by Ivan Fernandes
get together, marketers should be listening.
Facebook s deal with Skype opens up a range of ...
07 Jul 2011
| by Loulla-Mae Eleftheriou-Smith
Facebook's founder Mark Zuckerberg has struck a deal with internet telephony provider Skype that...The partnership will create a Skype widget within Facebook, allowing two people to talk ...
21 Jun 2011
| by Ben Bold
Skype, the internet telephony provider, has unceremoniously booted out chief marketing officer Doug...The news was reported yesterday by Bloomberg , in a follow-up of a report on blog Skype Journal ...
18 May 2011
| by Ed Owen
Microsoft aims to disrupt the mobile market with its shock purchase of Skype for $8.5bn (£5.2bn...Skype, the internet-based video phone, teleconferencing and messaging service, fetched more than ...
10 May 2011
| by Ed Owen
Skype will help Microsoft to create the "future of real-time communications", Microsoft's chief...users, and generating significant new business and revenue opportunities."
Ballmer said: "Skype is a ...
10 May 2011
| by Ed Owen
Microsoft will announce today it has agreed to buy Skype for between $7bn and $8.5bn (£4.3bn-£5.2bn....
Luxembourg-based Skype was bought by eBay for $2.6bn ( 1.6bn) in 2005, but the internet auction site subsequently ...
13 Apr 2011
| by Sarah Shearman
Doug Bewsher, chief marketing officer at Skype, wants the telecoms brand to be a valued part of...For a communications company, Skype's offices in London's Soho are eerily quiet. That could have ...