2010 World Cup draws 12 per cent less interest than four years ago
11 Jun 2010 | by Benjamin Li
2008 global financial crisis. Promotions have mostly been seen on online social media, such as ...
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Search results for "Social Media"
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Jobs | Agency Showcase | Ad creativeChinese social media users want to be brands' friends, says OgilvyOne research
15 Jul 2010 | by Benjamin Li
SHANGHAI - OgilvyOne's latest research on social media scene in China titled "OgilvyOne Connected...The report found that one in every four social media users in what they call 'initiators ...
China public affairs execs turn to social media: Edelman
20 Nov 2009 | by Anita Davis
professionals with responsibility for China think opinions voiced on social media platforms have more influence...social media is "the most influential communications medium in modern China", while an additional 60 per ...
China shuts down domestic social media
31 Jul 2009 | by Anita Davis
BEIJING - Chinese authorities are extending their crackdown on social media sites to...of the Tiananmen Square riots, but that affected access to Western social media websites, said the ...
Standard Chartered launches global HIV web campaign
24 Jun 2009 | by Anita Davis
HONG KONG - Standard Chartered Bank has launched a major global social media campaign to raise...bolstered by social media buzz from blogs across the globe, Standard Chartered partner organisations and ...
Cohn & Wolfe announces APAC president
07 Aug 2008 | by Benjamin Li
, we have invested heavily in developing digital and social media strategies that focus on ideas that ...
Nescafé turns to Lewis Hamilton for F1 promotion
01 Aug 2008 | by David Tiltman
a number of social media sites to track down and answer questions about the brand, Formula One and ...
Cohn & Wolfe appoint APAC president
24 Jul 2008 | by Benjamin Li
dominate the communications landscape here, we have invested heavily in developing digital and social media ...
Best Buy builds on China expansion
24 Jul 2008 | by Benjamin Li
confirmed that social media will form a key component of the communications campaigns. Text 100 secured the ...
Dermes links with TVB.com for social media push
17 Jul 2008 | by Benjamin Li
HONG KONG - Dermes has allied with TVB.com to develop a new social-media based strategy in tandem with the broadcaster's TV artistes.
