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Media Perspective: Integrating TV and digital offerings is agency challenge

online, but most have failed to bite the bullet. Yet, with Sony advertising YouTube through your telly in ...

Media: Things we like

there is good news for gamers too with Sony's plans to support 3D gaming through PS3 consoles. By this ...

Close-Up: Why Sony isn't after another 'balls'

Of course, what you really want to know is whether the new Sony ads are any good. The first ...

Close-Up: Why Sony isn't after another 'balls'

Of course, what you really want to know is whether the new Sony ads are any good. The first ...

Media: All About ... Twitter's advertising model

with users' own feed of updates later this year. 1Twitter has signed Starbucks, Sony Pictures, Red ...

Media: All About ... Twitter's advertising model

with users' own feed of updates later this year. 1Twitter has signed Starbucks, Sony Pictures, Red ...

The World's Leading Independent Agencies 2010: Engine

line-up by playing the Fantasy Festival game we created for Sony. By linking with Last FM, the game ...

Lessons from the cdp legacy

reappeared across London in the run-up to the reunion? Sony "balls" and the Cadbury "gorilla", perhaps. But ...

Media: All About ... In-game advertising

, including Electronic Arts, Microsoft and Sony Computer Entertainment Europe, alongside in-game specialists ...

Making the cut

Sony "paint" film - to his name, Watts is very much an editor at the top of his game. "Whatever Paul ...

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