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Lottery promotes 'genuine' Olympic contribution through ad push

of its support for elite sport would make it stand out from official sponsors. 'The vast majority ...

Consuming the digital Olympics

s take the tablet first: it will not just change how we view the Olympics, but sport per se . It ...

Northern & Shell to unveil £40.2m post-tax profit

Children's Food Trust, The Carers' Trust and The Youth Sport Trust have benefited. Follow Daniel ...

Tokyo 2020 appoints Weber Shandwick for Olympics bid

our plan and deliver a legacy of long-term benefits for Tokyo, Japan and international sport. Weber ...

West Brom replaces Bodog with Zoopla

until the 2014/2015 season. The move marks Zoopla's first major foray into sport sponsorship. The ...

Nivea signs Euro 96 team mates for skincare push

's current digital activity around the sport, called 'The Great Football Experiment' . This features a ...

NBA gets serious about cracking UK

minnow in UK sport, dwarfed by football, cricket and rugby. Battle for popularity According to ...

Large-scale NFC ads trial gets 3,000 people to interact

'; GSK s Lucozade Sport; ITV2; H M; Mercedes; EA Games' 'Mass Effect 3', and Morrisons. Richard Brooke ...

Lobbyists hit out at Frederic Michel and Adam Smith over Leveson evidence

Culture, Media and Sport special adviser Adam Smith were cross-examined. It was revealed that Michel made ...

Jeremy Hunt 'supportive' of BSkyB bid, says NewsCorp's Frederic Michel

, Media and Sport over the bid 90% of which were with Hunt's special adviser Adam Smith. However ...

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