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ANALYSIS - Royal Mail strike: winners and losers

some ads for our BT Vision TV service on music service Spotify. It's a mix of channels but all direct ...

BSkyB, the COI or Tesco: who are direct marketing's most powerful clients?

Spotify. Churn being the big issue in telecoms, Dearden believes in acquisition and retention teams ...

CLIENT OF THE WEEK - Why BT believes direct marketing can generate response and build brands

"fiendishly hard," that DM can build brands and how Spotify can be viewed as a direct response channel....lot of online - pay per click. We're testing some other channels - for instance on Spotify we're ...

DM Media Digest: George Clooney, data collector...German DM on the ropes...

March 2009 Spotify expands ad targeting as user numbers top 1m Ad-funded music streaming service ...

 

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