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Quaker overhauls Sugar Puffs packaging

LONDON - Quaker is overhauling the packaging of its Sugar Puffs brand by increasing the prominence

Sugar Puffs in ad agency search

Sugar Puffs is seeking an agency to handle an ad campaign worth £2m-£3m next year....The activity follows last week's sale of PepsiCo's Sugar Puffs and Harvest Cereal Bar brands to ...

Honey Monster back for Sugar Puffs

for Quaker's Sugar Puffs....girl who has just moved in to the building and has run out of Sugar Puffs. As Honey Monster has ...

Ex-Hovis chief to lead Sugar Puffs

to spearhead the relaunch of Sugar Puffs....brand consultancy called One Big Leap. Sugar Puffs is due to relaunch next year. It was acquired ...

Sugar Puffs adapts Nike ’airport’ spot

Sugar Puffs has made its own version of the famous Nike airport commercial in which the...Sugar Puffs has made its own version of the famous Nike airport commercial in which the ...

Quaker planning chocolate Sugar Puffs extension

Quaker Oats is to launch a chocolate version of its Sugar Puffs cereal, the first brand extension...Quaker Oats is to launch a chocolate version of its Sugar Puffs cereal, the first brand ...

Sugar Puffs debuts in-pack footie E-pix

Quaker is launching a pounds 1 million campaign for its Sugar Puffs cereal brand with on-pack...Quaker is launching a pounds 1 million campaign for its Sugar Puffs cereal brand with on-pack ...

News brief: Sugar Puffs invests in campaign

Sugar Puffs is investing £3.5m in an autumn TV, in-store and digital campaign for its Honey Waffles

Sugar Puffs awards TV brief to Bray Leino

Sugar Puffs has hired Bray Leino as its creative shop as it plots its return to TV in September...The ads will be Sugar Puffs' first TV activity since it was acquired by Big Bear last year. They ...

Campaigns: Experiential - Sugar Puffs revives Honey Monster for latest initiative

Food marketer Big Bear is resurrecting promotional icon the Sugar Puffs Honey Monster in a move to..."When the brand was bought from PepsiCo last year we considered changing the name from Sugar Puffs ...

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