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Tesco slammed for 'get two free' activity

, Tilda Rice and Sugar Puffs, marks a U-turn in strategy. Tesco had previously launched a "buy one, get ...

A character-building plan

the Caramel Bunny with a sexier image as part of a 1.2m revamp of the brand. Similarly, Sugar Puffs ...

Digital Radio Comes of Age

- The Honey Monster and Fun Kids Sugar Puffs owner Honey Monster Foods wanted to make its famous ...

RKCR/Y&R and Arena BLM win Honey Monster Foods briefs

LONDON - Honey Monster Foods, the division of the Big Bear Group that owns Sugar Puffs and Honey...Sugar Puffs. The ad saw the return of the brand icon for the first time in five years, and came under ...

The Week: Advertising Reviews - Sugar Puffs owner calls pitch

Honey Monster Foods, the division of the Big Bear Group that owns Sugar Puffs and Puffed Wheat, has

Honey Monster Foods on the hunt for creative and media shops

LONDON - Honey Monster Foods, the division of the Big Bear Group that owns Sugar Puffs and Puffed

Sugar Puffs extends into the cereal bar sector

Sugar Puffs, the cereal brand, is extending into the cereal bar sector. The 20g Monster Puff bars

The week in marketing

Sugar Puffs manufacturer Honey Monster Foods has teamed up with Sony's Fun Kids digital radio station to ...

Sugar Puffs' Honey Monster character given his own radio show

LONDON - Honey Monster Foods has teamed up with Sony's Fun Kids radio station to launch a daily radio slot for the company's eponymous breakfast-cereal character.

Kellogg's takes top spot from Coca-Cola as August's top POS brand

have disappeared from the top 10 altogether. Other brands to drop out include Sugar Puffs and ...

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