Licensing: Playing into consumers' hands
07 Feb 2008 | by Stuart Derrick
. Awareness is currently with the consoles, hence promotional tie-ups between Pepsi and Xbox, Sugar Puffs and ...
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Jobs | Agency Showcase | Ad creativeHoney Monster owner Raisio shortlists agencies for consumer account
08 Feb 2012 | by John Owens
The company behind Sugar Puffs cereal is holding a pitch for a consumer account....Raisio, which took on the Honey Monster brand behind Sugar Puffs early last year, is holding a ...
