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Brand Health Check: Champagne

Prosecco, accustomed to Cava and are happy sipping sparklers from Down Under. Supermarkets and ...

Opinion: The Marketing Society Forum - Are supermarkets duping consumers with nominal price cuts?

LONDON - Supermarkets are defending themselves against accusations of cynical price manipulation..., Managing director, Dialogue141 Price cuts are a tactical way for supermarkets to promote their products ...

Andrew Walmsley on Digital: You get what you pay for

. - One of the first European discount supermarkets to enter the UK, Netto adopted a no-frills approach ...

Change we can believe in?

paper's call for supermarkets to make their food products healthier and introduce smaller portion sizes ...

Mark Ritson on Branding: A statistical imbalance

Last weekend The Guardian launched another of its attacks on British supermarkets, accusing both ...

Sector insight: Value clothing retailers

. This sector covers clothing specialists, but also supermarkets such as Asda, Tesco and Aldi, and other ...

Opinion: The Marketing Society Forum - Does Tesco have a role to play in steamy blockbusters?

? Sex and supermarkets don't mix? No problem. There are plenty more brand-owners out there who will take ...

Promotion: Design Case Studies - Landor Associates - Today, even the biggest brands can be personal

. Ocado saw an opportunity to enhance the customer experience and was the first of the big supermarkets to ...

MySupermarket.co.uk launches online marketing insights tool

supermarkets and track how changes in this affects sales.

Highgrove to launch chilled baby-food range

Pussycat products will be sold in Waitrose supermarkets and via online grocery-delivery service Ocado. The

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