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FOCUS: HI-TECH PR - Keeping an eye on future markets - Convergence of technologies has resulted in a flurry of mergers and acquisitions in the hi-tech sector. Good IT PR agencies both large and small must examine how they can benefit from the trend

. Whereas 68 per cent of women felt supermarkets are generally sensitive to their needs, only 31 per cent ...

Focus: Marketing Comms - The faces behind the brand names

supermarkets and off licences. The messages for this audience were that as the second largest company ...

Beta maximises its Euro profile

. The focus will be on IT directors, data processing managers and large companies like supermarkets ...

 

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