25 May 2012
| by Matthew Chapman
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Tesco is running virtual window shopping in three of its central London stores to sell F F clothes ...
25 May 2012
| by Matthew Chapman
Tesco has partnered augmented reality platform Aurasma to bring virtual window shopping to its....
Viewers can then tap to purchase the item on display.
Emily Shamma, Tesco clothing online director ...
24 May 2012
| by Matthew Chapman
Tesco is giving its ready meals a multimillion-pound relaunch supported by a national advertising...Radio and outdoor activity launched today (24 May).
Tesco is relaunching its entire range of ...
24 May 2012
Tesco has picked the lucky contenders that will pitch for its £110 million ad account. JWT, TBWA...The 50 million pitch for Tesco's rival The Co-operative took place this week, with CHI Partners ...
23 May 2012
' mobile payments; ASOS' social marketplace; Tesco's mobile innovation in Korea.
That's before we get to ...
23 May 2012
| by Anne Cassidy
Tesco has appointed Karmarama to the advertising account for its video-on-demand service Blinkbox....such as Netflix and the Amazon-owned LoveFilm. Tesco bought an 80 per cent stake in Blinkbox in April ...
23 May 2012
| by Matthew Chapman
Tesco. The ads were created by Abbot Mead Vickers BBDO.
The ASA rejected four of five points raised ...
22 May 2012
| by Daniel Farey-Jones
valuable global brands, while UK brands including Tesco and O2 have slipped down the table....climbed from 35th to 19th after a 74% increase to $33.2bn.
Tesco fell from 31st to 36th place after its ...
22 May 2012
| by Sara Luker
, which will be stocked by Tesco, Morrisons and Ocado. According to Futura Foods research, halloumi and ...
21 May 2012
| by Sarah Stratford
Everyone in marketing has looked at what Tesco has done with Clubcard with wonder, awe and a bit ...