Apple, Google, Microsoft: Whose PR approach is the most effective?
10 May 2012 | by Charles Arthur
and the stories. Time zones and travel schedules fight you. I often envy colleagues in politics, or media ...
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Search results for "Travel
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Jobs | Agency Showcase | Ad creativeExpedia hires Fleishman-Hillard after European consolidation review
24 May 2012 | by Sara Luker
Travel website Expedia has hired Fleishman-Hillard to handle its PR across the UK, Germany, Italy.... The move to hire a fresh agency comes as Expedia faces a crowded online travel market with sites ... to pitch were asked to demonstrate how they would use Expedia s people shaped travel comms strategy to help it deliver a personalised travel service and position it as a trusted travel partner. Expedia ...
Revolution's Battle of the Brands: Microsoft vs. Google in real-time bidding
04 May 2012 | by Kim Benjamin
impressions is concerned. Travel and finance brands are exploring RTB's potential too, primarily due ...
Campaign Viral Chart: April Fools' hat-trick from Google doesn't stop toddler dancing
05 Apr 2012 | by Ben Hall
the only April Fool's Day activity from brands this year to make the chart. ' The road we've travelled ... ,228 shares 3. Obama for America 'the road we've traveled ...
Campaign Viral Chart: Dancing toddler knocks Kony off top spot
30 Mar 2012 | by Ben Hall
' and 'The road we've traveled' have entered the top 10. 'Obamaville', a tale of despair centred around ... the most popular shared more than 10,000 more times than the pro-Obama 'The road we've traveled ... 7. Obama for America 'the road we've traveled' by Electric Kinney Films 14,432 shares this week ...
Hotels.com brings in Diffusion to promote mobile services
27 Mar 2012 | by Sara Luker
Travel search site Hotels.com has hired Diffusion to highlight its mobile services to UK consumers....on how mobile technology is changing the travel industry, positioning Hotels.com as a pioneer ... at Diffusion, said: The Hotels.com app offers the spontaneity that travelling consumers need, whether ...
Expedia seeks single agency to consolidate consumer PR
21 Mar 2012 | by Sara Luker
Global travel company Expedia is on the hunt for a single agency to manage its consumer PR...on the company s European marketing platform People Shaped Travel , which Expedia uses to work with its ... Travel" communication platform . Jill Lloyd, senior PR and social comms manager, EMEA, said: We ... to show a strong understanding of the cultural nuances of German, French, Italian and British travellers ...
Perveen Akhtar: Making a smart move
15 Mar 2012 | by Sara Luker
-month sabbatical, travelling to meet friends at various stop-offs including Hong Kong, Bali and Thailand. She ...
Yahoo!'s Robert Bridge on strengthening the business after a tumultuous year
08 Mar 2012 | by Sarah Shearman
! Travel to attract tourists to the UK after the London 2012 Olympics. The activity will roll out across ...
Social Brands: How to be social
16 Feb 2012 | by John Owens
of the message. How far has it been travelling and how many times it is retweeted are key Standards ...
