Search results for "Verdict Research"

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How Dixons reinvented itself: Six years ago Dixons was reporting losses of pounds 22m and fighting to sustain its brand on the high street. Julian Lee reports on how it reversed its fortunes

01 Apr 1999 | by JULIAN LEE

Dixons supports a new idea once it is convinced of its worth. Analysts Verdict Research are ...

ADWATCH: Currys TV ads stress choice - Currys is changing tack with its new TV ads, now on test in the HTV region, and has opted to focus on choice rather than price. Robert McLuhan reports

01 Oct 1998 | by ROBERT MCLUHAN

out-of-town superstores, according to a recent report by Verdict Research. PC World has also ...

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