Shell mobile marketing effort drives home its fuel message
15 Feb 2007 | by Hamilton Nolan
virtual Harvick and then upload the videos to YouTube for an extra viral component. The effort will hit ...
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Search results for "Viral"
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Jobs | Agency Showcase | Ad creativePBP teams with H&K on electric-car initiative
25 Jan 2008 | by Ted McKenna
also included viral components, such as a video promotion of fifth graders explaining the concept of a ...
PRWeek webcast explores auto show successes
21 Jun 2006 | by Karl Greenberg
Chrysler an added viral bonus. "The viral portion was a great bonus," he said. "One journalist's video ...
Road Show
07 Jun 2006 | by Karl Greenberg
it through viral networks, also allow those with their own, perhaps critical message, to pirate the ...
Foreign carmakers strike back at smear campaign
04 Mar 2002 | by ANITA CHABRIA
made the jump from a viral e-mail to chat-room fodder - an important step in gauging how serious the ...
COMMENT: Editorial - Regret does pay for Ford, Nasser
11 Sep 2000
's described as a 'viral' marketing technique. Doughnuts are given out at local schools and charities, which ...
