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VIDEO: Sorrell talks 'horizontality', frenemies and his new tech alliance

25 Apr 2012 | by Daniel Farey-Jones

WPP's chief Sir Martin Sorrell talks about the logic of partnering with an IT company, his desire...Speaking at the offices of WPP's new ally Infosys on Monday (23 April) to inaugurate the latter ...

Martin Sorrell gets in touch with his softer side with Valley Girl Show

11 Apr 2012 | by Staff

In a step-change from his usual outings as the sage of Soho, WPP's chief executive, Sir Martin

WKD takes blokes to the gym

03 Apr 2012 | by Maisie McCabe

buying is handled by WPP's MediaCom. Follow Maisie McCabe on Twitter @MaisieMcCabe ...

Unilever launches 'Breaking News' campaign for Lynx Attract

28 Feb 2012 | by Arif Durrani

Europe is being handled by WPP's Mindshare. The campaign will be supported by outdoor creative from ...

Emery ready to bring charm to leadership role

23 Feb 2012 | by Katherine Levy

WPP creative networks Ogilvy Mather and JWT. He remembers the day it won Kimberly-Clark as its ...

VIDEO: Public reaction to The Sun on Sunday

21 Feb 2012 | by Sarah Johnson

have already pledged their support for the Sunday title, as has WPP's chief executive Sir Martin ...

Plusnet to sponsor Celebrity Big Brother

21 Dec 2011 | by Maisie McCabe

year, with a peak audience of 5.6 million viewers . The sponsorship was negotiated between WPP media ...

Sport launches iPad app with GroupM

24 Nov 2011 | by Maisie McCabe

WPP's media arm GroupM as the exclusive ad partner until March 2012....will advertise through the app. Tom Wilkinson, head of partnerships at WPP agency Mindshare, said ...

SodaStream shifts strategy to focus on fun

10 Nov 2011 | by Maisie McCabe

environmental impact of plastic bottle waste . The five-week campaign, which was planned and bought by WPP ...

'Don't underestimate the power of Google' to drive growth, says Sorrell

28 Oct 2011 | by Arif Durrani

WPP chief executive Martin Sorrell has highlighted "surprising positivity of the UK" despite the...Speaking to CNBC today after WPP posted comparable global revenue growth of 4.7%, and reported ...

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