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As the Internet grows, so do the possibilities for PR

. But, soon after, WPP acquired digital marketing company 24/7 Real Media and Microsoft acquired digital ...

Omnicom ad agencies join others in diversity agreement

The agencies join 11 others from Interpublic Group, WPP, and Publicis Groupe that signed similar ...

GCI appoints advertising veteran as new president

WPP in 2004. Babbit, who will continue to run Grey Worldwide's Atlanta operation, will report to ...

Integration tailors brand-building efforts

October, Ogilvy PR had been outside the structure, reporting into WPP, though still a part of relevant 360 ...

Structure shuffle leaves Ogilvy PR reporting to O&M

company WPP...., chairman and CEO of Ogilvy Worldwide, and Sir Martin Sorrell, CEO of WPP. Silverman said the firm has ...

Bank of America awards its $60m account to Omnicom

following a competitive pitch between Omnicom, WPP Group, and incumbent Interpublic Group.

The corporate cure

's history, beginning with the patient-centered legacy of founder George Merck. WPP agencies Ogilvy now it ...

Merck selects Burson for its first-ever image effort

advertising component of the image campaign in June with another WPP agency, Ogilvy & Mather. Billings ...

Inside the Mix

WPP (reportedly a contender for the BofA account) in the January 3, 2005, issue's Who to Watch feature ...

City & Corporate: Adventis launches comms push ahead of flotation

to use the money to follow a similar strategy to marcoms giant WPP. Adventis could have a market ...

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