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Da Vinci takes shape as it appoints global PR leader

selected WPP Group to create one agency, tentatively named Da Vinci, to handle the company s marketing ...

Dell chooses head of 'Da Vinci'

PRWeek's cover story focused on Dell choosing WPP for the $4.5 billion task of creating the...CEO for the WPP Group transition team that will guide the creation of the Da Vinci agency. Mr ...

Products and Tools this week

WPP Group. The End User Erin Steele, communications director, United Way of Metropolitan Atlanta ...

Green practices can benefit firms' bottom line

Burson-Marsteller has taken the mandate of parent company WPP a step further and instituted its own, complementary ...

A world of opportunity

have strengthened their presence here through purchases and affiliation agreements, with WPP enjoying a ...

As the Internet grows, so do the possibilities for PR

. But, soon after, WPP acquired digital marketing company 24/7 Real Media and Microsoft acquired digital ...

Who to watch

most people are compared to WPP's Martin Sorrell) on the holding-company front, but he has recently ...

Book of lists 2006

Financial Dynamics is snapped up by business consulting group FTI, Edelman snagged A R Partners, and WPP ...

H&K wins Hitachi task

communications. The incumbent firm was a WPP consortium, led by Blanc Otus. H K previously helped that PR ...

H&K takes over Hitachi business from holding company consortium

January 2005, HDS chose holding company WPP to handle its PR around the world, with Blanc & Otus leading ...

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