Brands must meet the retail challenge
29 Feb 2012 | by Lynsey Barber
says. 'Discounters did incredibly well and Waitrose, for example, really articulated its proposition ...
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Search results for "Waitrose"
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Editor's Comment: Brands that redefine 'value' can win
29 Feb 2012 | by Rachel Barnes
unique to John Lewis, or its sister retailer, Waitrose. Those that can also be considered value brands ...
TUI Travel marketing director Jeremy Ellis on keeping clear of troubled rivals
23 Feb 2012 | by Loulla-Mae Eleftheriou-Smith
Travel led to communications director Christian Cull, a former Waitrose marketing director, leaving the ...
Daily Diary
22 Feb 2012
When Waitrose revealed it had a big opening for a new advertising idea, we're pretty sure this...However, the ad certainly nailed Waitrose's brief to widen its audience, give their stakeholders a ...
MAGAZINE ABCs: July - December 2011: The top 100 magazines at a glance
16 Feb 2012 | by Arif Durrani
N/A 2.7% Waitrose Kitchen 354,018 2.1% 2.1% Benhealth 353,037 0.5 ...
Why should supermarkets be on the media plan?
16 Feb 2012
collected from the local Waitrose store. Despite the rise in internet shopping, footfall at supermarkets and ...
Tesco must find a new role for Clubcard
15 Feb 2012 | by Alan Mitchell
higher-end retailers like Waitrose - are gaining ground. Another challenge is culture and mindset. Tesco ...
Editor's comment: Clubcard: reinvent or face extinction
15 Feb 2012 | by Noelle McElhatton
company Criteo underscores Clubcard's naysayers, revealing that Waitrose is to use Criteo's technology to ...
The Collective appoints Holler to UK digital account
13 Feb 2012 | by Sara Kimberley
available in supermarkets including Sainsbury s and Waitrose and from Ocado. Harvey said: "Holler came ...
My Media Week: Mark Halliday
01 Feb 2012 | by Hayley Pinkerfield
during the brief breaks in training yesterday. I'm then over at BBH for a Waitrose status meeting ...
