AGENCY FOCUS: Digital creative directors, part 2
27 Nov 2009 | by Noelle McElhatton
directors. I started of learning HTML and Javascript from online "Web Monkey" tutorials in 2000. Eventually ...
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Jobs | Agency Showcase | Ad creativeHobbs appoints Lateral Group to build marketing database
30 Nov 2009 | by Noelle McElhatton
marketing across the board, on and offline, spanning web, sales promotion, direct marketing and email." ...
AGENCY FOCUS: what is it that digital creative directors do exactly? Part 1
26 Nov 2009 | by Noelle McElhatton
I was lucky to have a great mentor in one of the founders Rus Sellers a true web pioneer with a ...
FEATURE - Direct Marketing: charting the route to integration
18 Nov 2009 | by David Benady, marketingmagazine.co.uk
consumers. From TV ad campaigns and direct mail packs to its presence in stores and on the web, the brand ...
Digital direct agency 20:20 wins COI underage drinking digital task
17 Nov 2009 | by Staff, campaignlive.co.uk
The appointment follows a three-way pitch managed by COI. 20:20 will be responsible for web ...
POSTAL STRIKE - Firebox game parodies Royal Mail strikes with 'Royal Fail' web game
30 Oct 2009 | by Andrew McCormick, revolutionmagazine.com
LONDON - Gift website Firebox is attempting to tap into public fury at the Royal Mail strikes by creating a game that parodies the amassed backlog of undelivered mail.
Can direct shops come up with the 'big idea'? OgilvyOne, GyroHSR, the IDM, Elvis, Lida and EHS Brann gather to discuss
15 Oct 2009 | by Claire Billings, Campaign
would have done more to adapt the TV ad for the web and make it more effective. "With gorilla', they ...
Royal Mail threatens legal action over copyright of Postcode Address File - and stirs up 'data freedom' debate
06 Oct 2009 | by Noelle McElhatton
the postcode. Web activists claim that the legal action could curtail job applications and research ...
CLIENT OF THE WEEK - British Gas' DM strategy: Channel choice, segmentation and a £15m revamp of its website
05 Oct 2009 | by Noelle McElhatton
ve invested 15m on improving our web site in the past year and we were recognised by Ofgem as ...
US DMA faces open revolt from board member
28 Sep 2009 | by Carol Krol, DM News
NEW YORK - A member of the US Direct Marketing Association's board has launched a web site
