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AT&T partners with Lil' Wayne for social media outreach

30 Jan 2009 | by Kimberly Maul

and text messages to fans and working with fan Web sites. The choice to use Lil'Wayne's music for the ...

Teen Vogue to open holiday "Haute Spot"

07 Nov 2008 | by Alexandra Bruell

of other outlets. Efforts also include promotions on the Web site, e-blasts sent to subscribers in ...

Strike.tv shows a new side to TV writers

05 Nov 2008 | by Kimberly Maul

, and The Daily Show with Jon Stewart put their creative energy into writing their own Web shows, which...The Web site, which officially launched on October 28, gives writers a chance to be more ...

Freud aids 'OK!' amid management changes

30 Oct 2008 | by Frank Washkuch

Hollywood , and the New York Post's Page 6 , trade and consumer magazines, Web sites, and blogs, according ...

Bahamas International Film Festival builds buzz via industry outreach

29 Oct 2008 | by Kimberly Maul

to appear. BIFF also has a presence online via its Web site ( http://www.bintlfilmfest.com ...

Groups lobby for equal Hollywood access for those with disabilities

15 Oct 2008 | by Kimberly Maul

." Currently, I AM PWD is reaching out to those in the entertainment industry, with a Web site and through ...

NBC uses Hulu to debut shows, build buzz

11 Sep 2008 | by Kimverly Maul

Premiere season is in full swing, and NBC is using the Web to debut the premieres of five shows...online: HBO launched a Viking Quest game Web site based on the fictional movie starring the ...

Scholastic celebrates Harry Potter's 10th with read-a-thon

09 Sep 2008 | by Kimberly Maul

Harry Potter Web sites to spread the word about the event. September 23 is also the debut of a ...

Wicked Fashions increases efforts for back-to-school

05 Sep 2008 | by Alexandra Bruell

It is employing social media, viral, and traditional methods, including Web campaigns ...

MGM launches 'Pinkitude' breast cancer awareness campaign

20 Aug 2008 | by Kimberley Maul

online Pink Panther avatars, and a Pinkitude Web site. "It's a very satisfying thing for a studio ...

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