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School Reports 2012: VCCP

their agencies to work hard. From breakfast pie packs for O2's Rugby World Cup campaign to easyJet ...

Rajar Q4 2011: Media agencies upbeat on Capital and TalkSport

million listeners making 2011 by far their biggest year ever their coverage of the Rugby World Cup in ...

Rajar Q4 2011: National stations hold strong

year and 2.0% quarter on quarter - which it attributed to its exclusive Rugby World Cup coverage as ...

ZenithOptimedia upgrades UK advertising outlook for 2011

print sector has also suffered from comparisons to 2010, when the Fifa World Cup contributed to ...

Sector Insight: Sports clothing and footwear

almost static, but in 2010, boosted by events such as the FIFA World Cup, it reached 7% for the year, as ...

Brand of the Year 2011 shortlist

of the England rugby team during the 2011 Rugby World Cup in New Zealand. The brand is considered ...

STV suffers pre-tax losses of £6.5m after ITV legal spat

World Cup. STV settled its legal battle with ITV in April, agreeing to pay ITV 18m . Today (25 ...

TV ad revenue predicted to increase in Q4

World Cup. Should the final-quarter rise be in line with expectations, sources suggest that this will ...

Trinity Mirror profits slump 65% as ad revenue falls

, which benefited from the Fifa World Cup. Sly Bailey, chief executive of Trinity Mirror, said: "While ...

The effectiveness of UK video campaigns

the Adidas 2010 World Cup campaign were not only thanks to timely and relevant placement of the ...

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