Tech: Nike rediscovers its leadership position with FuelBands
23 Mar 2012 | by John V Willshere
trends of which savvy marketers must be aware: The rise of the 'appcessory' Branded phone apps ...
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Search results for "apps"
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Jobs | Agency Showcase | Ad creativeBurberry boosts digital approach with interactive campaign
29 May 2012 | by Nicola Clark
apps. Burberry continued its digital democratisation of fashion with its Tweetwalk ...
Mobile adspend soars 157% as FMCG and retail brands follow consumers
20 Mar 2012 | by Sarah Shearman
company comScore claims are the 58% of Britons accessing content via apps or the mobile internet each ...
Consumers use social commerce to validate purchases with peers
23 Feb 2012 | by Nicola Clark
browsers and windows and PCs and graphical apps on tablets and smartphones. But in the future, there will ...
Brands eye a share of booming digital health sector
30 Jan 2012 | by Sarah Shearman
health-related devices, from diabetes blood-testing mobile apps to wi-fi-enabled smart scales, was unveiled ...
SHIFT: Personalisation key to coping with the death of the tribe
20 Jan 2012 | by Nicola Clark
behind. It's also free, so you can stick to that resolution about spending less on apps and gadgets ...
Interactive: Twelve ideas for 2012
10 Jan 2012 | by Nicola Clark
, stating: 'Higher shopper expectations, the dawn of tablets and apps, and the rise of cheaper ...
Think BR: Luxury brands and the social media dilemma
20 Dec 2011 | by Jane Simmonds
. Ralph Lauren, for example, has developed apps for its Ralph Lauren Collection and Rugby brands ...
Digital report: The mobile challenge
11 Nov 2011 | by Nicola Clark
platforms only when they reach 5% of total sales. 'Apps have given brands the opportunity to re-engineer ...
Customer publishing: The evolution of engagement
04 Nov 2011 | by Nicola Clark
smartphones and iPads - marketers are grappling with how best to reach them. There is an array of branded apps ...
