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Clinton Cards chief Willson-Rymer departs following administration

11 May 2012 | by Matthew Chapman

into cards through augmented reality technology. Follow Matthew Chapman at @mattchapmanUK ...

Lifeline: Tatler

10 May 2012

Majesty or picture their friends wearing the Crown Jewels. The cover also features an augmented reality ...

Wagamama installs Blippar technology for diners

03 May 2012 | by Sarah Shearman

Wagamama, the restaurant chain, is using Blippar's augmented reality technology in a campaign to

How is cinema meeting the digital challenge?

03 May 2012

. Engagement can be achieved with the commercial content, through gaming and voting technology, augmented ...

Outdoor poster boy knows value of good rapport

26 Apr 2012 | by Maisie McCabe

become a nexus of mobile, online, near-field communications and augmented reality," Jeans says. Part ...

Budweiser beer mats link fans to FA Cup

12 Apr 2012 | by Loulla-Mae Eleftheriou-Smith

The Man of the Match app uses augmented reality implemented by Aurasma to bring the trophy to life ...

Bulmers launches Perfect Pint AR activity

05 Apr 2012 | by Loulla-Mae Eleftheriou-Smith

Bulmers, the cider brand, is launching an augmented reality marketing campaign tomorrow (6 April

ISBA Conference: Mobile can become 'seventh mass media'

21 Mar 2012 | by Daniel Farey-Jones

experience, he praised VW's "lovely little mobile website" and Weetabix's "engaging rich video augmented ...

Stella Artois 4% unveils latest 'She is a Thing of Beauty' ad

14 Mar 2012 | by Gemma Charles

Artois 4%. The ad is airing on TV and video-on-demand, followed by print support with augmented ...

Brand barometer: Social media performance of Starbucks

09 Mar 2012 | by Gemma Charles, Public Affairs Editor, Marketing

an updated version of 'My Starbucks Reward'. FEBRUARY Augmented reality made a return ...

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