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National Trust launches Wallace and Gromit ads

28 May 2012 | by Matthew Chapman

The National Trust is targeting new audiences and young visitors with a Jubilee-themed augmented...augmented reality content in the augmented reality campaign includes a behind-the-scenes look at the duo s ...

Campaign Viral Chart: Dramatic surprise at the top of the chart

13 Apr 2012 | by Ben Hall

row. Its ad for augmented reality project, "project glass" rose through the chart from fourth last ...

Bulmers launches Perfect Pint AR activity

05 Apr 2012 | by Loulla-Mae Eleftheriou-Smith

Bulmers, the cider brand, is launching an augmented reality marketing campaign tomorrow (6 April

Sky Sports to unleash major campaign for new F1 channel

16 Feb 2012 | by Maisie McCabe

include traditional posters, augmented reality ads and interactive ads on digital outdoor, as well as a 3D ...

Top 10 Valentine's ads: Marks & Spencer by Profero

14 Feb 2012 | by Sara Kimberley

Valentine's help". The ad prompts commuters to download the Aurasma augmented reality app to their ...

M&S brings Valentine's Day model to life

09 Feb 2012 | by Matthew Chapman

commuters to download the Aurasma augmented reality app to their smartphone. The billboard can then be ...

The Year Ahead for ... Creativity

12 Jan 2012 | by Nick Gill

to tech in the past few years is that creative people are finally using it. Motion sensor, augmented ...

CSL promotes augmented reality app through TV ad

20 Dec 2011 | by Sara Kimberley

CSL, the sofa specialist, is launching an augmented reality iPhone app as part of a £1.5m ad...can be happy with the size, colour and style. The app uses augmented reality to allow customers to ...

Diageo in £2m Christmas push

12 Dec 2011 | by Gemma Charles

nights and special pub nights, as well as games and a quiz. For Apple and Android users, an augmented ...

Wrigley's prepares major marketing pushes across Extra and 5Gum brands

10 Dec 2011 | by Loulla-Mae Eleftheriou-Smith

competitions through its dedicated Facebook page, while consumers will be able to play augmented reality games ...

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