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Hello! creates 3D Gary Barlow cover for Jubilee edition

out an augmented reality app that presents a 3D image of the Take That singer and organiser of the...DSLR cameras. The app uses Qualcomm's augmented Reality platform, Vuforia. Rosie Nixon, editor of ...

National Trust launches Wallace and Gromit ads

The National Trust is targeting new audiences and young visitors with a Jubilee-themed augmented...augmented reality content in the augmented reality campaign includes a behind-the-scenes look at the duo s ...

Double Standards - 'Out-of-home and mobile will be great partners'

developments in technology, such as QR codes, near-field communication and augmented reality. In the context of ...

Lifeline: Tatler

Majesty or picture their friends wearing the Crown Jewels. The cover also features an augmented reality ...

My Media World: Mark Slade

responsible for developing amazing new ad formats and advertising techniques. Things like augmented reality or ...

Publishing's leaders set to explore multi-platform future at PPA Conference

, augmented reality ads and Digital Space an app which allows the reader to scan items that appear in ...

Wagamama installs Blippar technology for diners

Wagamama, the restaurant chain, is using Blippar's augmented reality technology in a campaign to

How is cinema meeting the digital challenge?

. Engagement can be achieved with the commercial content, through gaming and voting technology, augmented ...

Tatler partners with Zappar for Diamond Jubilee augmented reality issue

Condé Nast is celebrating The Queen's Diamond Jubilee with a special augmented reality issue that

Universal Pictures and Aurasma launch new augmented reality app

Film studio Universal Pictures UK is launching a free app with augmented reality platform Aurasma...Aurasma-enabled augmented reality sleeves have achieved this, by bringing the magic of our movies into the palms ...

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