Clinton Cards chief Willson-Rymer departs following administration
11 May 2012 | by Matthew Chapman
into cards through augmented reality technology. Follow Matthew Chapman at @mattchapmanUK ...
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Search results for "augmented reality"
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Jobs | Agency Showcase | Ad creativeTesco pushes virtual clothes in small London stores
25 May 2012 | by Matthew Chapman
Tesco has partnered augmented reality platform Aurasma to bring virtual window shopping to its
Shop Direct in push to link print to digital marketing
03 Apr 2012 | by Matthew Chapman
Shop Direct aligning its print catalogue and burgeoning online business by integrating augmented...planning to introduce augmented reality content across its entire brand portfolio. Gareth Jones, group ...
John Lewis' Craig Inglis on how to build on 'that' Christmas ad
29 Feb 2012 | by Matthew Chapman
communication (NFC) and augmented reality (AR). A successful trial of Aurasma's AR technology in its catalogues ...
M&S brings Valentine's Day model to life
09 Feb 2012 | by Matthew Chapman
commuters to download the Aurasma augmented reality app to their smartphone. The billboard can then be ...
Think BR: A shopper's paradise
23 Dec 2011 | by Tim Watson and Richard Matthews
a pound, augmented reality (AR) apps will allow us to see how that new sofa will look in our living ...
Tesco rolls out free Wi-Fi nationwide in biggest stores
02 Dec 2011 | by Matthew Chapman
augmented reality in its stores to free up shelf space for more bulky consumer electronics items ...
Tesco launches Christmas Price Drop marketing blitz
23 Nov 2011 | by Matthew Chapman
. Separately, an augmented reality (AR) trial is also being implemented by Tesco as it attempts to free up ...
Tesco to free up shelf space with augmented reality trial
17 Nov 2011 | by Matthew Chapman
Tesco is trialling augmented reality technology in its stores and online offering as it looks to...augmented reality into the everyday shopping experience. Augmented reality-compatible computer terminals ...
Augmented reality and sales conversions
14 Oct 2011 | by Matt Trubow
Augmented reality increases sales conversions and perceived price points of products, writes Matt...We recently launched a new report, Sales Technology: Selling With Augmented Reality, and did ...
