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Power 100: 100 to 50

drafted in to boost flagging sales of cider brand Magners, having previously enjoyed success growing the ...

Top 10 TV and cinema Ads

charm. Infused with a lovely warm glow, just like the cider itself, the commercial follows a Magners ...

Start small, aim big

cider brand Kopparberg, we were as obsessed with the smaller nuts and bolts of how consumers would ...

Tuborg replaces Amstel as sponsor of The Big Chill

Westons as the official cider of the festival, which takes place this August at Eastnor Deer Park in ...

DJ Mr Scruff and Big Chill festival to launch branded tea

the new hot beverage. Separately, Big Chill has announced that Weston's Cider will have pouring ...

St Patrick's greatest hits: the UK's favourite Irish brands

the vote - with Baileys (16%), Westlife (8%) and cider brand Magners (8%) following behind. Bizarrely ...

Recent burst in coupon use may hurt brands in longer term

offering customers the chance to win free pints of cider. This also included a viral social media element ...

Biggest brands: Top 50 grocery brands by sales 2008

sponsorship of TalkSPORT's drivetime show (renamed Bowtime). More recently, the cider brand sought to amplify ...

Account wins

Flexicover.co.uk. Crayon will also handle the brand's first email marketing campaign. Bulmers, the English cider ...

Public-transport alcohol ban will not hit Tube ads

for InBev s Stella Artois and Scottish Newcastle s Jacques Premium Cider. ...

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