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Hilfiger contest targets future leaders of style

11 Oct 2007 | by Irene Chang

idea behind the competition is to demonstrate to the younger generation that they have the power to ...

A PR Headhunter's Retrospective

28 Sep 2007 | by Larry Marshall

corporate PR head. And, as the stakes soared, so did the competition for real PR talent, leading to ...

A matter of trust

03 Sep 2007 | by Hamilton Nolan

competition are imperatives. But they all must be subordinate to the establishment of a solid brand identity ...

Makino uses webinars to build awareness, leads

07 Aug 2007 | by Michael Bush

Strong competition from China and India, and declining market opportunity were just two of the

Widget use enables personalized, branded content

06 Aug 2007 | by Ted McKenna

also help them beat the competition, notes MacKenzie Lovings, marketing director for the BIA ...

Mazda and SCA team up to launch green competition

31 Jul 2007 | by Randi Schmelzer

) have launched a nationwide competition to drive environmental action among high-school and college

Integrating Web 2.0 into your pitch, videos and b-to-b, more

30 Jul 2007 | by Irene Chang

use video as part of our PR strategy? Competition for brand recognition is quickly becoming a ...

The fight for the business traveler

23 Jul 2007 | by Aarti Shah

get there, he says. Targeting New York could put Continental in direct competition with Silverjet ...

Sony launches consumer blog

19 Jul 2007 | by Randi Schmelzer

competition and recent consumer grievances have taken a toll on the brand. To that end, the blog is also ...

Carrier partner AT&T readies for iPhone debut

22 Jun 2007 | by Michael Bush

. Making sure the competition doesn t provide any erroneous information on the iPhone or AT T s ...

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