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A matter of trust

competition are imperatives. But they all must be subordinate to the establishment of a solid brand identity ...

Road Show

's ladder frame differs from the competition. Also, the domestic truck makers have large numbers of ...

BMW announces golf sponsorship

that culminate with the new FedExCup competition that also debuts next year. Jan-Christiaan ...

GM blog keeps everyone up to speed

better time for the company, which has been beset by pension woes and fierce competition. "GM has ...

Nissan loses its product PR director

Engineers (SAE) West Collegiate Design Competition this June at California Speedway. "My main task is ...

Toyota targets Gen Y in US launch of Yaris

, www.yaris-sxsw.com , features free downloads from SXSW bands, videos, and a competition for SXSW attendees and music ...

Though often merited, PR faces uphill battle to gain the recognition advertising receives

resources to go through four months of competition." Fallon is fortunate because, regardless of the ...

NHRA's Archambeault keeps everyone up to speed

recent years, but the competition, says Archambeault, is what drew him to this job. "The reason I came ...

Chicago Auto Show: Chrysler unveils design competition for Hemi engine

CHICAGO: Hoping to gain positive publicity from the growing reputation of its Hemi engine, the Chrysler division of DaimlerChrysler is launching a contest that invites people to design things powered by Hemi eight-cylinder engines.

Interview: Karl Greenberg

. It turns it into a blood sport, a war. It makes my competition the enemy. It makes my blood seethe ...

 

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