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Tecate shifts strategy for Grand Prix sponsorship

04 Feb 2009 | by Kimberly Maul

Toyota Grand Prix of Long Beach competition at the event. ...

Interview: Mike Vaccaro

18 Jun 2007

the sports media landscape? Vaccaro: [The competition] makes newspapers better. We have to embrace ...

IOC picks United for youth-centered campaign

08 May 2007 | by Ted McKenna

athletic competition, he said. What has been not as much or as effectively communicated, especially to ...

Integrated playing field means firms must draft creative talent

22 Mar 2007 | by Keith O'Brien

don t hear, from junior-level staffers and agency presidents, about how competition is increasingly ...

LA Olympics bid gets boost from films

12 Mar 2007 | by Randi Schmelzer

bidding process. Los Angeles and Chicago are the two US cities remaining in competition to be the US ...

Liberty National Golf push drives membership sales

01 Nov 2006 | by Hamilton Nolan

, celebrities, and business titans. But to build a buzz amongst stiff competition, the club needed a long-lead ...

'Sporting News' taps Ketchum for greater awareness

09 Aug 2006 | by Erica Iacono

brand. We compete with some formidable competition with deeper pockets than us." Marvin noted that ...

Global games

11 Jul 2006 | by Keith O'Brien

exhibition… but from the first pitch, it was clear this was a competition," says Paul Archey, MLB ...

Mavericks weathers comms challenge

27 Mar 2006 | by Keith O'Brien

, a competition that flies in 24 of the greatest surfers for one event can't settle for mediocre ...

What goes online

23 Mar 2006 | by Keith O'Brien

Last week, the most interesting competition surrounding "March Madness," the NCAA men’s basketball

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