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DM Media Digest: American Express, Royal Mail, Capital One, Proximity

data from consultants eMarketer. Advertisers will only have spent $1.2bn on social media ads by the end ...

Proximity London sacked by BBC...and more DM media coverage

consultants eMarketer. Advertisers will only have spent $1.2bn on social media ads by the end of this year ...

Marketers should use social networking sites to talk not sell

Geoff Ramsey, chief executive of eMarketer, said that online communities were a 'great place to ...

Brands tap into in-game advertising as video games outsell movies

advertising is also emerging as big business: eMarketer estimates that the sector will grow by 23% a year to ...

The spirit of a new generation

abilities of teens are just starting to bloom in the tween years," states a new report from eMarketer in the ...

 

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